Overseas market is turning out to be a decisive factor in deciding the box office fate of Telugu films. This is the reason why many of our stars are choosing scripts that equally cater the likes of both domestic and overseas audience. Moreover, Telugu stars are also concentrating on promoting their films in overseas.
We have already seen many occasions in the past when some of our star heroes went to US and interacted with audience to promote their films. Unfortunately, almost all stars didn’t get the strategy right when it comes to planning their overseas tours. Many of them went to US one week after their films released there. Some actors even planned their trip after two weeks of their film’s release. This strategy just proved costly for the producer but hardly paid any dividends as far the collections are concerned because it is too late to promote a film after one or two weeks of its release which ends the full run of films in overseas.
Now, Akkineni Akhil has got it right with sensible planning. As reported earlier, Akhil will embark on a three day tour to US along with Rana Daggubati and Anup Rubens to woo audience there prior to the release of his upcoming film Hello. This tour, which starts on Dec 15, will definitely increase buzz among overseas audience before the film’s release and will result in good openings irrespective of the talk it garners from the premiers.
So, after many of our stars got it wrong with their strategy of promotions in overseas, Akhil is doing it the right way which is likely to benefit his film.
Hello is slated to hit the screens on December 22nd.Telugu360 is always open for the best and bright journalists. If you are interested in full-time or freelance, email us at