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Sandra Bullock and Ellen DeGeneres sue over phony ads: Thursday Wake-Up Call

Adage India 2019-11-07 16:30:00

Just briefly: 
Social media and spying:
Prosecutors allege that “the Saudi government, frustrated by growing criticism of its leaders and policies on social media, recruited two Twitter employees to gather confidential personal information on thousands of accounts that included prominent opponents,” The Associated Press reports. 

Apple and privacy: Mozilla, the nonprofit developer of Firefox, is pressing Apple—which markets itself as a leader in digital privacy—to go further by eliminating default iPhone user tracking data every month, Ad Age’s George P. Slefo writes. This year Apple has run ads reminding people that it cares about safeguarding their data. "Privacy. That's iPhone," one ad said.

An extremely long commercial: ABC’s “Little Mermaid Live” had 9 million viewers, “but perhaps, even more importantly, it served as yet another vehicle for parent Walt Disney to promote its upcoming streaming service,” Ad Age’s Jeanine Poggi writes. Disney Plus debuts Nov. 12.

Agency hires: Chicago creative shop O’Keefe Reinhard & Paul hired Laura Fegley as chief creative officer. Fegley, formerly of MDC Partners' Colle McVoy, will replace OKRP Co-Founder Matt Reinhard, who will move into a still-unspecified growth and innovation role, Ad Age’s Lindsay Rittenhouse reports.

Another one: Papa John’s is getting its third chief marketer in under three years. “Max Wetzel, the former VP of consumer brands and chief transformation officer at PPG Industries, will hold the new dual role of chief commercial and marketing officer as of Nov. 18, Ad Age’s Jessica Wohl writes.

Getting to know you: McDonald’s sent Ad Age's Jessica Wohl some fun facts about new CEO Chris Kempczinski, such as that he has two kids and a Goldendoodle. He has run more than 20 marathons. He also eats McDonald’s ice cream every day (but … is that really a good idea?) 

Product of the day: Just in time for Thanksgiving, Pringles is offering something called the “Friendsgiving Feast Turducken Kit.” “It includes turkey-, duck- and chicken-flavored Pringles, as well as cranberry sauce-, stuffing- and pumpkin pie-flavored versions of the crisps,” according to the Ad Age Marketer’s Brief. The pack can be yours for the low, low price of $15.99. Gobble gobble. 

Ad Age’s half-day publishing conference on Nov. 14 in Manhattan features speakers from The New York Times, New York Media, Cosmopolitan, Essence, Condé Nast, Complex Networks and more. Learn more here.